Facebook Ads integration
It's time to know what you really get out of Facebook Ads!
About Facebook Ads
Facebook Ads make signing up for business information easy for people and more valuable for businesses. The Facebook Ad app is useful for marketers who want to automate actions on their leads.
journy.io exposes which Facebook Ads activities impact bottom-line sales and revenues, not just the amount of visitors! In other words, journy.io lets you optimise the investments in Facebook Ads in funtion of real ROI/ROAS and CAC. More info...
Facebook Ads features
journy.io natively recognises traffic from Facebook Ads through unique combinations of utm_source and utm_medium; or through various native URL referrers.
These are the supported utm parameters:
| utm_source | utm_medium |
|---|---|
| cpa | |
| cpc | |
| cpm | |
| paid | |
| ppc | |
| fb | facebook_desktop_feed |
| fb | facebook_mobile_feed |
| fb | facebook_right_column |
There are the no direct supported referrers.
Additional utm parameters and referrers can be 'one-click' registered when new Facebook Ads traffic is encountered.
Facebook Ads pricing
Facebook Ads is natively integrated into journy.io in all pricing plans, included the forever-free full-featured tier.
