Segment integration

About Segment

Segment’s Customer Data Infrastructure (CDI) is the technical foundation for customer-first businesses and provides data integration (Connections), data governance (Protocols), audience management (Personas).

Segment features

In addition to being able to send all the customer data you collect from your websites, mobile apps, and servers into, without needing any further specific integration, you will benefit from the - Segment partnership through the additional account- and user-based intelligence that generates, that are tailored to the specific of the environment (B2C, B2B, SaaS) you are running. Moreover, you will be able to connect any Segment source to any integration that supports simple custom-field synchronisation. The possibilities are endless.

Segment integration screenshots